Your Cheat Code to Online Gambling Success

Join the ranks of online gambling’s leading brands. Transform fraud prevention into a competitive advantage for superior player experiences.

"Patreon trusts Sift. If Sift gives us a score of 90, we know that that’s fraud—there’s no need to double check. Our error rate is as close to zero as it can get."

Maritza Dominguez, Trust & Safety at Patreon

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0.5%

Average player block rate

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60%

Average manual review reduction

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75%

Of the U.S. Online Gaming & Gambling market secured by Sift

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Online Gambling & Gaming Leaders Scale Securely with Sift

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Experience the Future of Online Gaming & Gambling Performance

Deliver Better Player Experiences. No more blunt approaches that hinder the player journey—just easy-to-build, highly refined experiences.

End Multi-Account Abuse. Expose and prevent promo/bonus abuse with unprecedented player insights from top brands.

Build a Brand Based on Trust. Increase player retention rates with faster SLAs and protect players against account takeovers.

Building an internal risk engine? The Sift Score API adds critical external context to internally-built risk models. Detect global & industry threats with real-time risk scores powered by 1T annual consortium events. Build the way you want, without sacrificing access to the powerful tools in the Sift Console. Learn more.

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Double Down on Performance Results

0.5%

Average player block rate

60%

Average manual review reduction

75%

Of the U.S. iGaming market covered with Sift

Success in Online Gaming: Low Risk, High Reward

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Online gaming holds immense growth potential, but also comes with a high risk of loss. Operators must contend with high player churn rates, fierce competition, complex multi-account abuse, and regulatory hurdles as they strive to seize new growth opportunities.

Enable White Glove Treatment for VIPs

VIP players account for 70% of online gaming & gambling revenue. Ensure they remain your biggest fans with white glove treatment and seamless payouts using AI-based tools built by digital gaming leaders.

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When our anti-fraud rules rejected too many legitimate transactions, we engaged with Sift to reduce that number of false positives and stay ahead of real fraudsters.

Wayan Tresna Perdana

Sr. Product Manager | User Platform, Traveloka

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Stop Bonus Abuse in its Tracks

Expose multi-account abuse by tapping into Sift’s global data network and AI-driven player insights. Automatically block risky interactions and shut down repeat offenders with ML-based automation.

Earn the Trust of Your Players

Player trust ranks as one of the highest factors determining player retention. Sift enables operators to embed trust in their brand by quickly and consistently meeting SLAs and protecting against account takeovers. Reduce manual reviews by 60% and leverage AI-driven player behavior tracking to spot and prevent account hijacking from doing damage.

$45B+

Annual player transaction value

Sift secures more than $45 billion for online gaming providers annually.

468M

Transactions protected annually

Sift protects 468 million transactions across the global iGaming industry.

1.3%

Manual reviews

Sift customers cut manual reviews to under 1.3% on average.

What’s New at Sift

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Explore the Future of Online Gaming

Meet with Sift’s fraud prevention experts to discover how you can turn a challenge into a competitive advantage.

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