Gain the Confidence to Give Players a Chance
Stop losing revenue at the front door.
Gain AI-powered insights and control to decide who, why, and when to add friction or block—on your terms.
Access instant player risk assessments, thousands of risk behaviour signals, and on-demand simulations to act confidently across more parts of the player journey.
Trusted by leading global brands in iGaming and beyond, unlock the power of unparalleled risk intelligence to fuel safe growth

Check out what insights you may be missing

Access New Insights
Choose from thousands of pre-built AI-powered risk signals to determine risky behavior from account creation, wager, deposit/withdrawal, responsible gambling, and more.
Leverage Instant Assessments
Gain control across more parts of the player journey with risk instant risk assessments and actionable triggers tailored to your unique risk strategy.
Optimize Automation
Accelerate growth by reducing the speed and burden of manual reviews with AI-powered automation and embedded case management.
Make On-Demand Simulations & Changes
Optimize automation with live simulations of changes and implement them instantly—no need for third-party analytics or costly data analysts.
See Sift in Action
1T
Global and iGaming-Specific Network Insights
Link connected users with Sift’s AI-powered global network using over 1 trillion events annually. Reduce false positives/negatives up to 20% by layering on Sift’s exclusive iGaming risk model that tracks the fraud patterns from leading online gambling brands.
16k
Unique Risk Signals
3
AI-Powered Risk Models
250ms
Decisioning Performance Times
60%
Average Reduction in Manual Reviews
Join the Winner’s Table with Online Gambling's Most Innovative Brands
Sift is trusted by 90% of the U.S. iGaming market to gain unprecedented insight into risky player behaviour.