Fraud, Friction, and Freedom: Payments Trust, Safety, and the New CX

A mass migration to digital everything is revealing (and even causing) cracks to appear in payments security. That’s awesome for cybercriminals, currently enjoying a fraud field day. For consumers and merchants, however, it’s an existential fight against sophisticated attackers. Companies that win are those that will deliver curated experiences automatically via machine learning and APIs emphasizing security, which leads to affinity. Tune into PYMNTS TV as Senior Editor Matt Nesto and guests present choice stats from a striking new study that spells out the connections between trust and more transactions.