Strong partner ecosystems don’t happen by chance. They’re built deliberately, through clear strategy, sustained investment, and leaders who understand how partnerships actually create value.
We’re proud to share that Leslie Lorenco, VP of Global Channel Sales at Sift, has been named to CRN’s 2026 Channel Chiefs List. The annual list recognizes channel leaders who are shaping the future of partnerships through innovation, operational excellence, and long-term impact.
This recognition highlights more than an individual achievement. It reflects a broader shift in how partner programs are designed, measured, and integrated into modern go-to-market strategies, particularly in industries where trust, risk, and customer experience are tightly intertwined.
A Long-Term Approach to Partnerships
Leslie’s approach to partnerships is rooted in sustainability, not volume. Rather than chasing surface-level integrations or short-term wins, she has focused on building a partner ecosystem aligned around shared value, profitability, and complementary solutions.
At Sift, that philosophy has translated into a Partner Program built on three core principles:
- Mutual value over transactional growth. Prioritizing partners who bring meaningful expertise and long-term alignment, rather than optimizing for logo count alone.
- Enablement that drives real outcomes. Investing in education, access, and operational support that helps partners deliver value in complex, high-stakes environments.
- Trust as a shared responsibility. Recognizing that fraud prevention, digital risk, and customer trust require collaboration across platforms, services, and teams.
This foundation has enabled deeper relationships with technology partners, solution providers, and value added resellers across industries where trust is mission-critical, including fintech, e-commerce, iGaming, and online marketplaces.
The Role of Partners in Building Digital Trust
Fraud does not operate in isolation, and neither can the teams working to prevent it.
As digital businesses scale, they rely on interconnected systems spanning payments, identity, customer experience, compliance, and security. No single vendor can address every risk signal or operational challenge alone. Effective partner ecosystems make it possible to deliver broader visibility and faster action without adding friction.
Sift’s Partner Program is designed to support this reality. Partners extend our ability to help customers:
- Gain clearer visibility into risk across the customer journey
- Respond faster to emerging fraud patterns and attack vectors
- Balance fraud prevention with approval rates and user experience
Leslie has played a key role in ensuring that partners are embedded into Sift’s strategy—not as an afterthought, but as a core component of how we sell and help customers build and maintain digital trust.
Recognition That Reflects the Broader Team
While this recognition highlights Leslie’s leadership, it also reflects the work of the broader partnerships, product, and customer teams at Sift. Strong partner programs require cross-functional alignment across product strategy, customer success, marketing, sales, and operations.
By connecting those teams and advocating for partners internally as well as externally, Leslie has helped position partnerships as a strategic growth lever rather than a supporting function.
As fraud tactics continue to evolve and businesses face increasing pressure to protect revenue without compromising experience, the importance of well-designed partner ecosystems will only grow.
We’re excited about what’s next for Sift’s Partner Program. With continued investment in enablement, joint solutions, and shared go-to-market strategies, our focus remains on helping partners deliver measurable impact for the businesses they support. We’re thrilled to see that work, and the strong leadership behind it, recognized by CRN.
Explore the Sift Partner Program.
