Introducing The Blueprint, Sift’s new how-to series for fraud leaders who want practical guidance, not theory. Each session walks through a specific problem—from org design to benchmarking and revenue alignment—with clear steps, tradeoffs, and examples from real companies.
Fraud is no longer a siloed function. It’s a business-critical discipline at the intersection of security, revenue, and customer experience. As threats evolve, organizations must rethink team structure, ownership, and how trust is embedded into their infrastructure. During this session, industry experts will share lessons from building and scaling fraud organizations inside some of today’s most complex platforms.
Drawing on his experience establishing fraud programs at Square, Facebook, and Sift, Sift’s Field Chief Technology Officer Kevin Lee explains where to start, what has changed over the past decade, and how to align fraud with business outcomes. Hosted by Founder & CEO of AppSec Training Inc, Jerry Hoff, this conversation makes the case that trust is not a feature or KPI but infrastructure.
Featured Speakers
Kevin Lee (Field Chief Technology Officer at Sift)
Jerry Hoff (AppSec Training)
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