About the Webinar
Fraud is getting harder to see. AI-generated scams now blend into everyday social and messaging traffic (53% of consumers say they’ve encountered one), yet only 36% feel confident they could spot one. Meanwhile, network-wide fraud rates can look stable even as coordinated attacks build against a single merchant, card range, or transaction flow, especially around the high-volume events that drive the most revenue and the most risk.
Join Sift experts for a closer look at Sift’s newest Digital Trust Index, drawn from a survey of over 1,000 consumers and fraud pattern data from the Sift Global Data Network.
What You’ll Learn:
- Why AI-generated scams are outpacing consumer confidence, and what that means for brand trust
- How BIN attacks and card testing hide inside otherwise ordinary traffic, illustrated with real anomaly data from live merchants
- Why the same fraud rate can carry very different financial exposure depending on order value and industry
- What actually rebuilds customer trust after a fraud incident, and what makes it worse
- A practical readiness framework for the next peak event: before, during, and after
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