Peak Event Fraud Readiness
Prepare For the surge Before Fraud Spikes
- Real-time fraud decisioning during peak demand
- Dynamic, risk-based friction instead of blanket slowdowns
- Protection across the full user journey
I have been impressed not only with the Sift product, but also with the support that we’ve received. Sift consistently offers valuable expertise on various fraud trends and provides insightful recommendations to achieve better results."
Rick Hiltbrunner
Director of Fraud Operations
Fraud hides inside the surge
Built for high-volume events
Real-time decisioning at peak scale
Make highly accurate fraud decisions in under 150ms so trusted users can move quickly even during high-volume events.
Dynamic, risk - based friction
Apply step-up authentication only when risk warrants it to reduce unnecessary customer friction while protecting revenue.
Adaptive protection across the full customer journey
Protect every stage of the user lifecycle, from account creation and login to checkout, stored value, refunds, and payouts.
Operational resilience during traffic surges
Reduce manual review bottlenecks and give fraud teams the visibility and controls needed to respond faster as threats evolve.
Post-event analytics and optimization
Analyze policy decisions, attack patterns, operational performance, and outcomes so every event strengthens future fraud strategy.
Different events. Different fraud pressure.
Peak demand looks different by industry. Your protections should too.
iGaming
Match-day betting and payout spikes create the clearest event-surge story in iGaming. Focus on withdrawal and cash-out fraud, multi-accounting, deposit fraud, and promo abuse without adding friction for legitimate bettors.
Marketplaces
Ticket resale, merch resale, and scam listing activity surge around high-demand events. Protect both sides of the marketplace from stolen payment fraud, multi-accounting, ATO-driven cash-out, and fake listings.
E-Commerce
Peak fan demand increases order volume, checkout pressure, and loyalty abuse risk. Keep checkout moving while stopping stolen payment fraud, card testing, and ATO tied to loyalty balances or stored value.
Streaming & Media
Streaming platforms, fan apps, subscriptions, and digital publishers see signup and login surges around major events. Reduce subscription payment fraud, account compromise, phishing-related abuse, and multi-accounting while preserving access for real users.
Download the Peak Event Readiness Checklist
Get a practical checklist for what fraud and risk teams should do before the event, during the surge, and after traffic returns to normal.
Get the Peak Event Readiness Checklist
Get ready before your next traffic surge.
See how Sift helps fraud and risk teams detect abuse earlier, protect the full customer journey, and respond faster during high-volume events.