Digital Trust & Safety for E-commerce

Grow faster by delivering engaging shopping experiences without risk.

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Trust & safety tailored for Magento merchants

Turn fraud prevention into your competitive advantage. Power your business with the same technology trusted by e-commerce leaders to drive revenue while protecting their bottom lines.

Stop chargebacks

Our real-time machine learning delivers unparalleled accuracy, so you can reduce fraud by 80% or more—even as trends change.

Accept more orders

Sift’s accuracy reduces false positives, so you can increase top-line revenue and build customer loyalty.

Streamline manual review

Decrease or eliminate the number of reviews your team needs to do. Our Console provides intuitive tooling that makes the review process more efficient.

Turnkey solution

Start your fight against fraud with just a few clicks. Our extension in the Magento Marketplace unlocks instant access to the power of the Sift platform.

Why Sift?

Our customers gain a competitive edge through Sift’s commitment to breakthrough technology, global community, and commitment to building long-term partnerships.

  • Technology

    Our ensemble of machine learning models combines 16,000+ custom and global signals to deliver unparalleled detection accuracy.

  • Community

    We share learnings across our network of 34,000 sites and apps, so you can identify suspicious behavior and stop fraud before it happens.

  • Partnership

    We partner with our customers every step of the way to build trusted, long-term relationships and ensure their unique needs are always met.

Maximize conversion without risk

Built in collaboration with Wagento, the Sift extension provides a low-code integration pathway to unlock protection for your Magento storefront and get you quick, easy access to our platform. Pull ahead of the competition by optimizing both conversions and real-time fraud prevention.

85% reduction in chargebacks

“When we started using Sift, Harry’s chargeback rate decreased by about 85%, which is great because it helps us continue to be a company that people can trust shopping with.”
Kaity Reagle
Trust and Safety Senior Associate