Sift Website Cookie Notice
Last Updated: February 14, 2019
What are cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners like Sift to make their websites work, better understand how site visitors use the website, and provide more targeted content to its site visitors.
Cookies created and set by the website owner (in this case, Sift) are called "first party cookies.” Cookies created and set by parties other than Sift are called "third party cookies.” First party cookies are used to provide essential services, such as re-setting your password and inviting a colleague to use Sift. Third party cookies enable third party features or functionality to be provided through the website (e.g. like videos) and allow those third parties to serve ads to you across different websites you visit.
Why types of cookies does Sift use?
We use first party and third party cookies for several reasons. Some cookies are required for technical reasons in order for our website to operate, and we refer to these as "essential" or "strictly necessary" cookies. For instance, a dropping a first party cookie is necessary for you to reset your password. In addition, third party cookies help us create a more favorable marketing experience. For example, we place a third party cookie when you sign up to receive a marketing resource from our resource page. After we do so, you can download additional Sift content without having to re-enter your information. This is described in more detail below.
|Types of cookie||Who serves these cookies||How to refuse|
|Essential website and service cookies These cookies are strictly necessary to both provide you with content through our website.||To provide website content Marketo||Because these cookies are strictly necessary to deliver the website to you, you may not be able to refuse them and use the Sift website. However, you can block web beacons or delete them by clearing your browser settings, as described below under the heading "How can I refuse or delete cookies?”|
|Connection cookiesWebsite visitors may interact with Sift in many ways, including chatting with a member of our support team or filling out a web form. These cookies connect these behaviors into a single view, so that Sift can better supply you with content.||To provide website content||To refuse or delete these cookies, please follow the instructions below under the heading "How can I refuse or delete cookies?"|
|Functionality and analytics cookiesThese cookies are used on our website to provide relevant content and monitor the effectiveness of such content. These cookies help Sift improve the effectiveness of its marketing content.||To provide website content||To refuse or delete these cookies, please follow the instructions below under the heading "How can I refuse or delete cookies?"|
What about other tracking technologies, like web beacons?
Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our website. This allows us, for example, to monitor user traffic patterns on our website, to deliver or communicate with cookies, to understand how you arrived at our website (e.g. from an online advertisement or search engine), and to measure the success of our marketing programs (e.g. e-mail marketing campaigns). In many instances, these technologies are reliant on cookies and web beacons to function properly, and so declining cookies will impair their functioning.
How can I refuse or delete cookies?
You can also manage third party advertising preferences for some of the third parties we work with to serve advertising across the Internet by utilizing the choices available at www.networkadvertising.org/managing/opt_out.asp and www.aboutads.info/choices. We do not guarantee that all of the third parties we work with will honor the elections you make using those options, but we strive to work with third parties that do.
How often will you update this Cookie Notice?
Where can I get further information?
Sift Science, Inc.
Attn: Privacy Officer
123 Mission Street, 20th Floor
San Francisco, CA 94105